Author Archives: Jonathan Pacheco Bell, MAUP, MLIS

The Strength of Street Knowledge: Embedded Planning as Community-Based Praxis

This talk introduces a new method of urban planning called Embedded Planning Praxis. Embedded Planning revolutionizes practice by emphasizing street-level planning within the community rather than traditional desk-based methods. Developed by Jonathan Pacheco Bell in South Central LA as an outgrowth of code enforcement work, Embedded Planning has evolved into a community-based praxis that seeks to rebuild trust and foster meaningful relationships with marginalized communities historically harmed by inequitable planning.

Embedded Planning is working directly from community spaces and places. Embedded planners engage residents in everyday environments, evolving practice from desk-based policy formation to on-the-ground collaboration in and from the neighborhood. This immersive approach helps planners gain a deeper understanding of local needs and aspirations, ensuring that community voices and needs significantly shape planning decisions. Embedded Planning is a timely evolution in the field that aligns with growing calls for more equity-centered, place-based, participatory practices. By embedding themselves into neighborhoods, planners build strong and authentic relationships, moving beyond one-off, transactional consultations to create lasting and impactful partnerships.

Using a reflective practitioner framework, Jonathan will illustrate what Embedded Planning looks like, explain its role as his motivating throughline, highlight embedded planners implementing these inclusive methods coast-to-coast, while highlighting the challenges and benefits of this praxis. Attendees will learn how this emerging movement represents a crucial shift towards centering planning as an active and continuous process from within the community and represents the future of planning.

Speaker bio

Jonathan Pacheco Bell is an urban planner with two decades of experience in California working across the public, private, and nonprofit sectors. For 14 years, he served as a Los Angeles Zoning Enforcement Officer building partnerships on the ground in communities of color. During this time, he witnessed the harms of inequitable zoning, inspiring him to create new forms of street-level planning advocacy – what he calls Embedded Planning praxis.

Jonathan works as VP of Policy and Programs at Casita Coalition, where he advances middle housing solutions with a strong focus on equity, access, and neighborhood-level impact. In addition to full-time practice, he serves as Co-President of the nonprofit Florence-Firestone Community Organization in South Central LA and was an Adjunct Professor at Cal Poly Pomona Urban and Regional Planning from 2021-2025.

Jonathan has guest lectured nationally on Embedded Planning, with speaking engagements at Columbia University, Duke, Ohio State, University of Utah, Pratt Institute, Stanford Engineering, and UCLA; state and national APA Conferences in California, Iowa, Louisiana, and Indiana; and public forums such as AARP Livable Communities and the San Francisco Urban Film Fest.

A leader in the American Planning Association for over a decade, Jonathan is a member of the Latinos and Planning Division and is published in APA’s practitioner magazine, Planning. He previously served as Social Media Director of APA Los Angeles and was the Southern California representative on the APA National Social Equity Task Force.

Jonathan’s dedication to communities has earned him industry accolades, including the Planning Advocate Award of Excellence from APA Los Angeles and Planning Pioneer Award of Excellence from APA Inland Empire in 2024. He holds an MA in Urban Planning from UCLA Luskin and additional degrees in architecture, political science, and information science.